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An age-old agricultural and pastoral economy has strongly marked the natural and socio-cultural environment of the area. The migratory exodus of the Sixties and the Seventies, and the consequential population decrease, caused a ‘fossilization’ of the economic and cultural activities settled in the area, while the low-hills and coastal area were involved in the industrial development after the Second World War.
Even if people refused every expression of the rural world, a group of clever young local volunteers, co-ordinated by Rosario Acquaviva, has intervened to preserve cultural heritage since 1988. The leading idea was clearly defined: recovering the documents of popular world and the relationship between man and environment and preserving the local cultural signs. These documents are not exhibited in a traditional museum but displayed in their authentic contexts, structured in several museum-units localized in different areas of the small town. Every unit represents ancient places of work and houses in which the visitor can see the original socio-economical organization of the rural world.
So the museum is not a container of objects imitating a disappeared kind of life, but a vivid expression of cultural context of a community and the relationship between man and nature. This museological choice created an ethno-anthropological itinerary. The sites of the peasants’ work, which involves all the village, is the only example of “museum-town” in Europe, still exuding the spirit of different ages and peoples. Past and present live together: the old stone houses, the wine-press and the olive-press, where agricultural goods were transformed, show us how people lived and worked.
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